A New Era of Growth for Partners and People Heroes
Wednesday October 1st, 2025
Estimated time to read: 2 minutes

For nearly four decades, isolved has helped partners grow while empowering People Heroes (HR, benefits, talent and payroll professionals) to deliver modern, reliable experiences. Today we are entering a new era of growth for both. By expanding our partner models, creating new paths for entrepreneurs and investing in referral relationships, we are building something that serves the entire ecosystem of partners and clients.
Employers face growing challenges with compliance, rising healthcare costs and increasing employee expectations. Our annual HR Leaders Research shows that most decision-makers already work with outside experts:
- 42% work with payroll service providers
- 39% work with HR advisors or brokers
- 27% work with professional employer organizations (PEOs)
- 25% work with financial advisors
- 23% work with administrative service organizations (ASOs)
- 23% work with benefits advisors or brokers
For those working with advisors specifically, the top reason why is because of the solution recommendations they receive—highlighting just how essential trusted advisors are to business success. For those working with PEOs, the top reason to switch partners is the need for a broader technology platform—highlighting just how important it is for service bureaus to prioritize innovation and scalability for their clients.
This is where isolved comes in. Not only does isolved’s modular, yet unified, human capital management (HCM) platform support partner and client growth, but we also continuously invest in our technology. In the last year alone, we’ve delivered more than 3,500 enhancements, many of which came directly from People Hero (i.e., customers) and partner feedback.
Here are the flexible models that allow every type of partner to grow:
- Traditional ASO and PEO Partners remain branded and client facing while isolved powers their technology through People Cloud.
- Strategic Partners remain branded and client facing, with the additional benefit of deep alignment with isolved through shared ownership.
- Service Bureau Outsourcing Partners remain branded and client facing, but have the ability to diversify, scale and offload service and support operations to isolved so they can focus on client growth.
- Hosted Services Partners, such as certified public accountants (CPAs) and associations, are enabled to expand seamlessly into payroll by leveraging isolved technology.
- Venture Partners are empowered to launch new, client-facing businesses with isolved powering the back end.
The boldest addition is isolved Venture. Designed for entrepreneurs and high-performing sales professionals, Venture provides a ready-made runway to launch an HCM business without the cost and complexity of building infrastructure. isolved manages payroll, compliance, service and technology so partners can focus on growth. It’s like a business-in-a-box, powered by isolved’s award-winning platform, exceptional support, go-to market resources, scalable services and reputation—all with an exit strategy built in from the start.
This is only one part of the story. We are also preparing new opportunities for referral partners. Brokers, CPAs, financial firms, consultants and top industry analysts will be part of this effort, ensuring that isolved is not only strengthening referrals but building a broader sphere of influence that benefits clients. This includes new access to executive leadership, campaigns, co-marketing resources and experiences to bring partners together. The goal? For partners to be even more confident that when their clients work with isolved, they will be treated like heroes—equipped with the tools, services and support needed to help their businesses grow.
This is a new era for partners and People Heroes that I’m thrilled to be part of. Together we are creating an ecosystem where clients get the modern experiences they deserve, advisors gain influence and credibility, entrepreneurs find a runway to launch, and isolved continues to deliver growth powered by trust and innovation.
Want to learn more about partnering with isolved? Click here.